Marketing /PR Internship Opportunity
Helicopter Marketing & Communications is currently in need of additional brainpower and effort on one of its top client accounts. This is a chance for the right person to have a genuine impact while working on behalf of a super-fun client and learning the ropes from our Firm. Your primary tasks will be to search out, qualify and then test numerous marketing tactics (mostly online and using social media) to gain exposure and sales for our client.
Marketing Internship Position Description:
The marketing intern will assist company consultants with various aspects of client projects, and will be trained at planning and executing marketing tactics alongside company partners. For all duties, the intern will be fully educated in the processes used to fulfill activities, and will work closely with his or her mentor to understand the specific requirements and expectations of each assignment.
Duties may include:
Marketing Strategy:
- Attending and assisting in discovery and planning meeting with clients
- Brainstorming and documenting strategic and tactical initiatives
- Drafting and editing marketing game plans
- Learning and assisting with marketing report card evaluations
Public Relations:
- Working with team members and clients to create viable PR plans
- Creating and updating general and industry-specific media contact lists
- Drafting and editing press releases
- Submitting and following up with media contacts
- Researching speaking and similar exposure opportunities
Advertising:
- Researching advertising options in print and online media
- Researching corporate sponsorship and partnership opportunities
- Coordinating with designers and writers to meet submission deadlines
Web Presence:
- Assist in establishing and maintaining social media campaigns
- Learning and assisting with the web presence audit
- Brainstorming and documenting viral media campaigns
- Researching specific web tactics and technologies
Our commitment to you:
- You’ll be an important part of the team, with a chance to make your mark and add substance to your resume
- We’ll teach you about marketing and PR like you didn’t learn in school
- You’ll have fun working on this account
Required Knowledge and Skills:
Interns must first and foremost be passionately interested in marketing as a career. Interested applicants should be highly ambitious, motivated, self-directed, curious, and resourceful. Excellent writing and people skills are a must, as well as a general familiarity with the MS Office Suite. Basic knowledge of marketing, advertising, public relations, and the internet are necessary. Interns will not be assigned administrative or operational duties; however, knowledge of basic skills in these areas is preferred and often necessary to understanding the impact of marketing on client operations.
Ideal candidate will have:
- Marketing or Public Relations degree (or expect to graduate soon)
- Prefer at least a couple of years of real world business experience (even in a volunteer position)
- Demonstrated ability to generate and implement successful promotional ideas
- Note: If you don’t have this experience, but believe you can do this job, let us know why. We all had a first gig, so inspire us!
Structure:
This is an unpaid internship with credits available. You will work independently and report to the office occasionally. We’d like to have at least 10 hours a week.
- If you’re in school, and looking for an internship to fill an independent study credit, we can work with you –we’ve done it before.
- If you’re in school, and don’t need the credits, but do want the experience, you’re smart!
- If you’ve finished school, and still looking for that great marketing job, this could be a good stepping-stone. One of our previous interns has become one of our go-to freelance contractors.
**Note: Interested applicants should submit a brief statement about their interests and qualifications, as well as resume and 2-3 writing samples, to Leigh Kramer at leighk@helicoptermarketing.com
